Salesforce TrailheaDX 2018, Day 1: Integration Cloud Release Anticipates Mega MuleSoft Buy

Charlotte Dunlap – Principal Analyst, Application Platforms

Summary Bullets:

• Integration Cloud will be based on the MuleSoft Anypoint Platform.

• Benioff says trust is highest value when dealing with next-gen technology, social media, and mobile; he wants to move into blockchain and cryptocurrency.

Salesforce kicked off its third-annual TrailheaDX developer conference this week in San Francisco with 10,000 attendees, largely made up of the “Trailblazers” trained on the company’s platforms and solutions. These individuals, who range from non-coders to savvy developers in levels of expertise, make up its Trailhead community, now 5 million strong. They are trained across a spectrum of tools and software, from no-code App Builder to sophisticated Heroku platform services. Attendees seemed to enjoy the intimacy of this week’s conference – especially compared to the unwieldy 171,000 attending last fall’s Dreamforce conference – eagerly saddling up to technology demos and chatting with Salesforce’s experts.