Apple, Facebook, and Google Won’t Destroy Denmark’s Environmental Achievements

C. Drake

Summary Bullets:

  • New data centers operated by Apple, Facebook, and Google will contribute to rising energy consumption in Denmark over the next decade, coinciding with a growing shortfall of renewable energy.
  • Despite concerns about their environmental impact, hyperscale Internet firms are supporting various energy efficiency initiatives, including energy recycling and new data center design and deployment methods.

A recent Danish government memorandum raised new concerns about the long-term environmental impact of data centers operated by large Internet companies such as Apple, Facebook, and Google. However, while such concerns should be taken seriously, they need to be understood within the context of wider initiatives by hyperscale Internet firms to improve data center energy efficiency. Continue reading “Apple, Facebook, and Google Won’t Destroy Denmark’s Environmental Achievements”