Vodafone Americas Offers Unique Proposition for MNCs, Including U.S. Companies

K. Weldon

Summary Bullets:

• Vodafone Americas is seeing traction with U.S. companies with global voice and data connectivity requirements as well as global companies that need to communicate in the U.S.
• Ironically, the mobile-first operator is seeing opportunities to offer these MNCs value-added services such as IoT, UC, and cloud, without having or needing its own mobile footprint in the U.S.

Vodafone Americas offers MNCs in the U.S., Canada, and South America a unique value proposition that allows the operator to draw customers, even among large, well-known U.S.-headquartered enterprises, and service them globally.  In the U.S., it operates out of offices in New York, Denver, and San Francisco.  It also has an IoT Innovation Lab in San Francisco.  For global companies that require U.S. coverage as part of their footprint, Vodafone has established a series of roaming capabilities.  While it is not necessarily the lowest-cost provider of these connections, its extensive non-U.S. mobile footprint provides MNCs with the ability to contract with a single provider, which may bring not only deeper discounts but also the convenience factor of having a single company from which to buy connectivity, with visibility and support via consistent platforms.  Vodafone Americas is successfully offering many of these approximately 500 companies IoT solutions as well as other strategic services such as cloud, cybersecurity, and unified communications, which also do not depend on the operator having its own U.S. footprint for mobile access.  The operator also has some U.S. wireline assets, including 24 PoPs in ‘NFL cities,’ but remains reliant on operator partners for last-mile access.