Building on big data ideas such as machine learning and predictive analytics, vendors are busy building the inbox of tomorrow
But don’t expect a radically different user experience. It will look a lot like the inbox of today — only minus the usual hateful elements and much, much smarter
The last time I checked, which was about ten seconds ago, which was itself about 60 seconds before the previous time I checked, email still sucks. And I’m sure it will continue in that vein another 50 seconds from now, when I again feel habitually compelled (or when a mobile alert instructs me) to inquire as to the current state of my world, which is wrapped up neatly within the messy confines of my inbox. Continue reading “Reinventing Email Through Analytics, One Inbox at a Time”→
There are great advantages to disseminating analytics smarts to mobile users such as sales persons.
Real innovation, however, comes when you combine that dissemination with the collection of data points.
I spent a few hours yesterday listening to a number of SAP ISV partners including ExpertIG, Rapid Consulting and Liquid Analytics demonstrate mobile software built to support the wholesale market. I know, that doesn’t sound incredibly exciting. Yet, long before the expiration of my admittedly short attention span, I was struck squarely by what was for me a stunning realization. Big data should be as much about collecting data as it is about gleaning knowledge from that data. Continue reading “Mobile Analytics Form a Two-Way Street Between the Past and the Future”→
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