Rough Sailing Ahead for Mobile Applications

B. Shimmin

Summary Bullets:

• Mobile device market fragmentation, a continuing problem for application developers.
• App manufactures should adopt a combined Web/native development approach.

These are heady days for IT managers with a hankering for mobility. Over the past two years, the usual impediments to mobilizing the workforce have vanished beneath an avalanche of consumer pressure, technological innovation and corporate acceptance. This is particularly true when it comes to supporting a wide array of devices from Apple, Microsoft, Google, Nokia, RIM and others. Gazing at the myriad devices and plethora of software for those devices currently roaming about the marketplace would lead one to believe that it’s a foregone conclusion that mobility has reached a point where users can bring their device du jour to the workplace. Well, yes, this is true – but that’s really where the trouble begins.